ANGADIVELA–THATHAMANGALAM: HOW THE FESTIVAL SUSTAINS INTERSTATE CULTURAL NETWORKS BETWEEN KERALA AND TAMIL NADU
June 30, 2026GROWTH OF KNOWLEDGE ECONOMY AND THE PROLIFERATION OF GIG EMPLOYMENT: OPPORTUNITIES AND CHALLENGES
*Nitheesh S. Babu, **Vishnu, M., S. & ***Sreejith, B.
*Research Scholar, PG & Research Department of Economics, Fatima Mata National College, (Autonomous) Kollam, Kerala, India.
**Research Scholar, PG & Research Department of Economics, Mar Thoma College Thiruvalla, Kerala, India.
***Research Scholar, PG & Research Department of Economics, Fatima Mata National College,(Autonomous) Kollam, Kerala India.
Abstract
Indian Economy is a developing economy. During the pandemic period, extensive use of technology created a new labour market structure called the gig economy. The study examines how the knowledge economy and digitalisation promote the development of the gig economy. The emergence of a technologically driven gig marketplace makes it easier for job seekers to connect with gig providing companies. The Niti Aayog report reveals that the gig economy is expected to grow by 2.35 crore by the year 2029-2030. Based on the BCG report, the gig economy contributes 1.25% of India’s GDP. In India, 47 % of gig work requires medium skills. According to the Niti Aayog report, retail trade and transportation are the major gig hiring sectors in India. This conceptual work gives an overview of the ‘gig economy’. The platform-based gig work plays a vital role in India’s labour market. The gig workers enjoy many benefits such as flexibility, autonomy and independence etc. On the other hand, gig workers suffer from various challenges such as lack of job security, lack of social security and income instability. It raises the importance of policy intervention by the government for the sustained and inclusive growth of the economy.
Keywords
gig economy, niti aayog, gig workers, gig work, knowledge economy, unemployment.
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To cite this article
Nitheesh S. Babu, Vishnu, M., S., Sreejith, B. (2026). Growth of Knowledge Economy and the Proliferation of Gig Employment: Opportunities and challenges. Sparkling International Journal of Multidisciplinary Research Studies, 9(2), 11-24.