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March 31, 2020
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March 31, 2020

AN ANALYTICAL STUDY ON RELATIONSHIP BETWEEN BANKING CONDITIONS AND AWARENESS TOWARDS MOBILE BANKING SERVICES IN NAGERCOIL

*Sophia Evangeline E & **Rethnasigamony C

*Ph.D Research scholar (Register No: 12142), Scott Christian College, Nagercoil, Affiliated to Manonmaniam Sundaranar University, Tirunelveli, Tamilnadu, India.

**Associate Professor, Department of Commerce, Vivekananda College, Agasteeswaram, Affiliated to Manonmaniam Sundaranar University, Tirunelveli, Tamilnadu, India.

Abstract


Mobile banking is a service provided by a bank or other financial organization that permits its customers to conduct financial transactions remotely using a mobile device like a smartphone or tablet. Unlike the related internet banking it uses software, usually called an app, provided by the financial organization for the aim. Mobile banking is typically available on a 24-hour basis. Some financial institutions have restrictions on which accounts could also be accessed through mobile banking, also as a limit on the amount which will be transacted. Mobile banking depends on the provision of an online or data connection to the mobile device. The objectives of the study are to study the advantages and disadvantages of mobile banking and to analyze the relationship between banking conditions towards awareness about mobile banking services in the study area. The study is based on both primary and secondary data. For the present study 50 bank customers are adopted as samples using a convenient sampling method. Percentage and Chi-square method is used to analyze the data.

Keywords


mobile banking, features, problems, advantages and disadvantages.

References


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To cite this article


Sophia Evangeline, E., & Rethnasigamony, C. (2020). An Analytical Study on Relationship between Banking Conditions and Awareness towards Mobile Banking Services in Nagercoil. Sparkling International Journal of Multidisciplinary Research Studies, 3(1), 16-23.

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